AdBuzz: An offline advertising talk for Beauty & Wellness SMEs
AdBuzz is an offline advertising talk for SMEs, marketers, and anyone looking to learn more about advertising in television, radio, cinema, print and out-of-home.
This time we’ll be focusing on offline advertising best practices for the Beauty & Wellness industry. Let AdEasy and our guest speakers help you and your business thrive with offline advertising.
Our lineup of speakers include:
Elaine Ong, Marketing Director of Tanamera
Elaine's marketing career spans over 16 years starting as a brand executive at B. Braun, a leading healthcare solutions company. From branding, she moved on to Simplot Malaysia as a Commercial Marketing Manager for the food and agribusiness giant, and after over nine years with them, she moved on to become a Senior Marketing Manager at Marie France Bodyline. Elaine now helms the marketing team at Tanamera, the local multi-award winning spa products brand as their Marketing Director. Founded in 2000, Tanamera has almost 80 core products each in both their retail and professional spa lines.
Get tips on how you can expand and grow your business like Tanamera through effective marketing and branding.
Zulkhafle Jalil, Head of Advertising of Karangkraf
Zulkhafle or more commonly known as Zul has been in the media industry for the last 30 years, beginning in the retail industry at Cold Storage Group and later at NSTP as a media sales representative. He dabbled in various roles during his tenure there before moving on to Karangkraf, where he is currently the Head of the Advertising department. Karangkraf reigns as Malaysia’s leading Malay language publisher with 13 magazine titles under its roof.
Join Zul as he tells you how to build your brand through integrated advertising; a combination of several media channels and tools under one big idea to create a unified and seamless brand experience.
Melissa Sim, CEO & Co-Founder of AdEasy
Melissa is a seasoned media specialist and CEO at AdEasy. This industry veteran started her career more than 12 years ago at UPD Outdoor, and moved on to Media Prima Networks, before joining Trapper Media, the largest local media agency. Launched in May 2017, AdEasy helps local businesses advertise offline effectively and affordably through its online platform. The SMEs who booked their ad campaigns through AdEasy have enjoyed positive results.
Tap into Melissa's 12-year media experience and learn how to create your own offline advertising plan and make your own media buys that maximise your budget for better results.
7:30pm: 'In Line with your Brand' by Elaine Ong, Marketing Director, Tanamera
7:50pm: ‘Brand Building through Integrated Advertising’ by Zulkhafle Jalil, Head of Advertising, Karangkraf
8:10pm: ‘Offline Advertising 101’ by Melissa Sim, CEO, AdEasy
8:30pm: General Q&A session
8:50pm: Closing remark + End
Register now to book your seat!
Check out our Facebook Event Page for the latest updates!
Hotline: 03 6211 3075
About the organiser:AdEasy is Southeast Asia’s first online marketplace for offline advertising. AdEasy helps advertisers discover, compare and book ad space in print, radio, television, cinema and out-of-home (OOH) media, empowering businesses big and small to launch real-life advertising campaigns in just a few clicks. The marketplace is committed to making the buying and selling of traditional ad space faster, more transparent, and as simple as booking a trip online.
7:00 PM - 9:00 PM MYT
- Jetpack Event Space, Plaza Damas 3, Sri Hartamas
Standard RM10.00 5 Pax Promo (Buy 4, free 1) RM40.00
On sale until Sep 12, 2017, 7:00:00 PM
- Venue Address
- Jetpack Event Space, C-1-5, Plaza Damas 3, 63, Jalan Sri Hartamas 1 Malaysia
Take one flight of stairs up from the stairs beside a pink signboard for Skinderella. Plaza Damas 3 is opposite Hartamas Shopping Center.